Key Responsibilities

Create a complete marketing strategy to meet new qualified lead generation goals in line with rtCamp’s growth target.
Build landing pages including content planning, working closely with the design team, conversion tracking, and optimization.
Improve search engine ranking through on-page and off-page SEO activities.
Presenting monthly, quarterly and annual reports of overall marketing strategy, execution, and results achieved with a focus on sales-qualified leads generation.
Manage and mentor a team of content writers and designers. As you will have a small team you are supposed to write some content such as a top-level outline yourself. This is a managerial position with some execution

Must Haves

Familiarity with leading industry analysts such as Gartner, Forrester, and IDC.
Knowledge of terms like CMS, WCM, DXP, DAM, CDP, etc.
Public speaking experiences at conferences, webinars, and industry events
Awareness of Adobe Experience Manager (AEM), Sitecore, Kentico, Drupal, Microsoft Sharepoint, etc

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